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Writing Samples
BuzzFeed
Social Media & Strategy Analysis
Deep dive analysis into how BuzzFeed catapulted themselves as a publication via the power of social media. Analyzed what their current strategies are and provided my recommendations.
MGM International
#BoycottMGM
Case study on the aftermath of the deadliest U.S. shooting in history and how MGM International responded to the crisis. Heavy focus on corporate social responsibility in the era of social media.
SeaWorld of Hurt Campaign
SeaWorld of Hurt Campaign
Analysis of SeaWorld's "SeaWorld of Hurt Campaign." Addressed the issues that plague SeaWorld from an ethical standpoint but additionally a legal standpoint as well.
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